In our mission to accelerate and inspire an Earth-positive future, we are committed to taking responsibility across three planetary pillars: Climate Action, Water Health and Biodiversity.

Climate Action

As part of our Earth-positive philosophy, we are committed to embracing a low emission future, pinpointing our biggest sources of emissions and creating a decarbonization roadmap.

To understand where we must focus our efforts, we begin with mapping and measuring our environmental footprint using the following methodologies:

- The implementation of an Environmental Management System (EMS) to track Energy supply and use, water consumption, and waste across our business operations.

- Life Cycle Assessments (LCAs) of our main material and product ranges, tracking 13 metrics including Global Warming Potential, Blue Water Consumption, and Energy Demand.

- GHG Emission Accounting and reduction roadmap, where we leveraged information from the EMS, LCAs, and additional data shared by our partners to set targets aligned with science-based targets.


- Net-zero across our own operations by 2025 (scope 1)

- Reduce our emissions by half by 2030 (scope 1-3)

- Achieve Net Zero by 2040 (scope 1-3)

- Investing in innovative solutions to sequester GHG emissions to align with progressive thinking on science-based targets.


Our approach to climate action is as follows:

Our climate strategy will, over time, phase out non-renewable energy and increase energy efficiency, as well as invest in carbon sinking projects and other initiatives. Finally, any unmitigated carbon emissions will be addressed by using offsets.

The key identified levers to help us to meet our climate targets are:

Read more about our achievements along this journey in our 2021 Impact Report.

Water Health

We are aware that our environmental footprint is much broader than climate action, and over time we will hold ourselves accountable across many metrics, including water footprint. For that reason, we are working on a Water Stewardship program.

Across our supply chain, we use water for material processing, dyeing, bleaching, cooling, cleaning and printing processes. At the raw material stage, large volumes of water are also required for the irrigation and cultivation of cotton and other natural fibers.

Although a smaller footprint, the water consumed in our offices, warehouses and manufacturing sites must also be addressed in our water stewardship efforts.

We acknowledge that water pollution and consumption also take place during the ‘use’ phase of our products. This includes the regular washing of our products and associated microfiber pollution entering water bodies.


- Reducing our water footprint and improving water quality across our value chain.

- Transitioning away from harmful pollution, including chemical, plastic, and microfiber waste.


Biodiversity is all the different kinds of life you will find in an area—the variety of animals, plants, fungi and even microorganisms like bacteria that make up our natural world. Each of these species and organisms work together in ecosystems, like an intricate web, to maintain balance and support life.

Biodiversity supports everything in nature that we need to survive: food, clean water, medicine and shelter. We are committed to engaging with the natural systems that we depend on and aim to contribute to the health and prosperity of these ecosystems.


- Protecting and restoring biodiversity through initiatives like regenerative sourcing.

- Evaluating the impact of the company on our environment and ways of mitigating it.


- Embrace organic and regenerative practices.

- Actively restore ecosystems, protect wildlife and local habitats.

- Ensure animal welfare standards are respected.

- Support soil health.

- Conscious land use and forest management, moving away from irresponsible conversion.

Within our Innovative Materials & Systems chapter, we outline the regenerative projects that we are engaged with as part of our efforts to address biodiversity loss within our cellulosic (cotton) supply chain.

Learn more about our ongoing support for grassroots NGOs working in biodiversity conservation through the Tomorrow Tree Fund and Bee the Change Fund on our Philanthropy page.